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Millvale BrewFest
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 Millvale Borough Development Corporation
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Sponsorship Guide
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| Page 2 To Sponsor Call: 412.821.2777 or Email: efigas@millvaleboro.com |
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Table of Contents
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| Sponsorship Levels |
3 |
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About the Millvale BrewFest
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4 |
| Regarding the MBDC |
5 |
| Audience |
6 |
| BarleyWine Sponsor |
7 |
| Bock Sponsor |
7 |
| IPA Sponsor |
8 |
| Pilsner Sponsor |
8 |
| Music Sponsor |
9 |
| Coaster Sponsor |
9 |
| Taster Glass Sponsor |
10 |
| T-Shirt Sponsor |
10 |
| Fest Guide Adds |
11 |
| Contact Information |
11 |
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| Millvale Borough Development Corporation Page 3 |
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Sponsorship Levels
| PILSNER |
$250 |
| IPA |
$500 |
| BOCK |
$1,500 |
| BARLEY WINE |
$3,00 |
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Special Sponsorships
| MUSIC |
$250 |
| COASTERS |
$500 |
| TASTER GLASS |
$1,500 |
| T-SHIRTS |
$1,500 |
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Fest Booklet Adds
| Back Cover |
$250 |
| Inside Front Cover |
$200 |
| Full Page |
$150 |
| Half Page |
$75 |
| Business Card |
$35 |
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| Page 4 To Sponsor Call: 412.821.2777 or Email: efigas@millvaleboro.com |
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The non-profit Millvale Borough Development Corporation (MBDC) is hosting their Fourth Annual Millvale BrewFest (MBF). The MBF is a showcase of craft and micro brewed beers. Held each summer on the second Saturday of August, the fest attracts hundreds of beer-loving and beer-buying men and women to the beautiful Millvale riverfront park. Award winning beers are enjoyed along with great food and music at this once a year event.
Sponsors and advertisers can take full advantage of a demographic that is synonymous with the craft and micro beer consumer: young with disposable incomes.
The MBF will feature two sessions, 1-4 PM or 5-8 PM. Tickets are sold separately for each session and will include beer, live entertainment, food, and a bottomless souvenir logo tasting glass. Ticket cost is $35 (advance) or $40 (at the event); designated drivers can purchase a food ticket for $12 (advance) or $15 (at the event). Bike or kayak to the festival and receive a discount or free gift. Merchandise and other sundries are offered by various vendors on a pay-per-item basis. New this year patrons will have the opportunity to screen their own brew festival t-shirt or participate in a home brew contest.
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Millvale Borough Development Corporation Page 5
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Regarding the MBDC
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The MBDC is charged with the responsibility of revitalizing Millvale. The MBDC has been in existence since 1999, their mission is to stabilize, revitalize and rejuvenate Millvale’s neighborhoods, through the development of housing, businesses and skills of individuals. The MBDC recognizes the collaboration of the diverse talents and skills of people within the community as an integral part of the process.
Additionally, the MBDC sponsors numerous community building activities and projects including children’s events and green economic revitalization.
Millvale was devastated by flooding from Hurricane Ivan in 2004 and is still recovering from the devastation. Monies raised will help the Nonprofit Millvale Borough Development Corporation fulfill their mission.
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| Page 6 To Sponsor Call: 412.821.2777 or Email: efigas@millvaleboro.com |
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The MBF targets both genders, 21 and older, with a love of great brew and good times!
The MBF has seen a 277.5% increase in ticket sales since 2007, we anticipate that this years festival will surpass this combined increase (the past three years another festival was held the same day as the MBF less than 10 miles away). We hope to attract 1,200 beer lovers in 2010.
The MBF attracts a similar number of male and female beer lovers, our age breakdown is unique in that ages 21-39 are very close in percentage of attendees.
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| Millvale Borough Development Corporation Page 7 |
Barleywine Sponsor—$3,000
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| The Barley Wine Sponsor is an exclusive level reserved for only three organizations. The event will be advertised as the “Millvale BrewFest sponsored by XYZ Company’s” in all 2010 advertising including:
- Prominent banner at the event
- Flyers, posters, press releases
- Event handouts
- E-Mail Blast’s
- Web logo with link to company’s website on www.millvalepa.com
- Radio advertising
- Event exposure – you will be invited to display info and distribute
marketing material at the BrewFest.
Barley Wine sponsorship also includes:
- Two (2) complimentary tickets for the BrewFest
- Two (2) event t-shirts
- Four (4) commemorative pint glasses
- BrewFest discount coupon for tickets and merchandise
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Bock Sponsor—$1,500
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Individuals or organizations that choose the Bock Sponsor Level will be recognized by logo and/or name in all 2010 advertising including:
- Name on Bock sponsor banner at the event
- Flyers, posters, press releases
- Event handouts
- E-Mail Blast’s
- Web logo with link to company’s website on www.millvalepa.com
- Radio advertising
- Event exposure – you will be invited to display info and distribute
marketing material at the BrewFest.
Bock sponsorship also includes:
- One (1) complimentary tickets for the BrewFest
- One (1) event t-shirt
- One (1) commemorative pint glass
- BrewFest discount coupon for tickets and merchandise
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IPA Sponsor—$500
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Individuals or organizations that choose the IPA Sponsor Level will be recognized by logo and/or name in all 2010 advertising including:
- Name on IPA sponsor banner at the event
- Flyers, posters, press releases
- Event handouts
- E-Mail Blast’s
- Web logo with link to company’s website on www.millvalepa.com
- Radio advertising
- Event exposure – you will be invited to display info and distribute
marketing material at the BrewFest.
IPA sponsorship also includes:
- Two (2) event t-shirts
- Two (2) commemorative pint glasses
- BrewFest discount coupon for tickets and merchandise
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Pilsner Sponsor—$250
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| Individuals or organizations that choose the Pilsner Sponsor Level will be recognized by logo and/or name in all 2010 advertising including:
- Name on Pilsner sponsor banner at the event
- Flyers, posters, press releases
- Event handouts
- E-Mail Blast’s
- Web logo with link to company’s website on www.millvalepa.com
- Radio advertising
- Event exposure – you will be invited to display info and distribute
marketing material at the Brew Fest.
Pilsner sponsorship also includes:
- One (1) commemorative pint glass and event t-shirt
- BrewFest discount coupon for tickets and merchandise
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Millvale Borough Development Corporation Page 9
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Music Sponsor—$250
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| Individuals or organizations that choose to sponsor the BrewFest Music will be recognized by logo and/or name in 2010 advertising including:
- Name on Music sponsor banner at the event
- Flyers, posters, press releases
- Event handouts
- E-Mail Blast’s
- Web logo with link to company’s website on www.millvalepa.com
- Event exposure – you will be invited to display info and distribute
marketing material at the BrewFest.
Music sponsorship also includes:
- BrewFest discount coupon for tickets and merchandise
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Coaster Sponsor—$500
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The Individual or organization that choose to sponsor the BrewFest Coasters will be recognized on customized coasters used to promote the BrewFest to restaurants and pubs throughout Allegheny County and beyond, coaster sponsor will also be recognized on/in:
- Flyers, posters, press releases
- Event handouts
- E-Mail Blast’s
- Web logo with link to company’s website on www.millvalepa.com
- Event exposure – you will be invited to display info and
distribute marketing material at the BrewFest.
Coaster sponsorship also includes:
- BrewFest discount coupon for tickets
and merchandise
- Free coasters!
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Page 10 To Sponsor Call: 412.821.2777 or Email: efigas@millvaleboro.com
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Taster Glass Sponsor— $1,500
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The Individual or organization that chooses to sponsor the BrewFest Taster Glasses will be recognized by logo and/or name on all taster glasses. Nothing is more ubiquitous at the Millvale BrewFest than the annual collector taster glass. All beer drinking patrons receive the collectable glass and carry it around for the entire event. Taster glass sponsor will also be recognized on/in:
- Flyers, posters, press releases
- Event handouts
- E-Mail Blast’s
- Web logo with link to company’s website on www.millvalepa.com
- Event exposure – you will be invited to display info and distribute
marketing material at the BrewFest.
Taster glass sponsorship also includes:
- BrewFest discount coupon for tickets and merchandise
- Five (5) Free collectible taster glasses!
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T-Shirt Sponsor— $1,500
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| The Individual or organization that chooses to sponsor the BrewFest T-Shirts will be recognized by logo and/or name on all t-shirts. Dozens of shirts were sold in 2009 as the events professionally designed logo is highly regarded. T-shirt sponsor will also be recognized on/in:
- Flyers, posters, press releases
- Event handouts
- E-Mail Blast’s
- Web logo with link to company’s website on www.millvalepa.com
- Event exposure – you will be invited to display info and
distribute marketing material at the BrewFest.
T-Shirt sponsorship also includes:
- BrewFest discount coupon for tickets and merchandise
- Two (2) Free t-shirts!
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Millvale Borough Development Corporation Page 11
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Fest Guide
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The BrewFest Guide is the essential guide to all the Brewers at the fest. The booklet contains indispensable descriptions for all beers and a festival map. The fest guide will also be available online in 2010.
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Rates 
| Back Cover |
$250 |
| Inside Front Cover |
$200 |
| Full Page |
$150 |
| Half Page |
$75 |
| Business Card |
$35 |
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Contact Information
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For more information or to purchase a sponsorship please contact:
Eddie Figas
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